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Here's an interesting article looking at why Warren Buffett has quietly walked away from the coal business. The article contains this tidbit:

A final clue to Buffett's change of direction on coal comes from looking at his history on other controversial issues, especially his decision in the early 1990s to revise his investment policies regarding tobacco. In 1987, Buffett told John Gutfreund of Salomon, "I'll tell you why I like the cigarette business. It costs a penny to make. Sell it for a dollar. It's addictive. And there's fantastic brand loyalty."

By 1994, however, Buffett was ready to drop his tolerance of tobacco lucre, telling Berkshire Hathaway's annual meeting that tobacco investments are "fraught with questions that relate to societal attitudes and those of the present administration ... I would not like to have a significant percentage of my net worth invested in tobacco businesses."

The upshot: Buffett keeps his finger in the wind and reacts quickly when he feels society shift. For this reason, his reversal on coal, though it may have been largely forced upon him, is significant nevertheless. As usual, Buffett has made the "smart move" a bit faster than some of his colleagues. Let's hope they take note and follow his lead.

Posted by edelfenbein at April 16, 2008 10:29 AM