Oracle Buys RightNow for $1.43 Billion

Here’s interesting news from Oracle ($ORCL). The company is making a move into the cloud computing market by buying RightNow for $1.43 billion.

The deal calls for Oracle to pay RightNow ($RNOW) shareholders $43 per share. This is interesting because not that long ago, Larry Ellison dismissed cloud. This is Oracle biggest acquisition since picking up Sun Micro more than two years ago.

So what does RightNow do?

RightNow’s primary product is its CX Suite, a platform that allows companies to engage with their customers through the Web, social media and contact centers. For instance, with its “cloud monitor,” businesses can track and manage conversations on Twitter, YouTube and Facebook related to their brand. RightNow, based in Bozeman, Mont., has nearly 2,000 clients.

Posted by on October 24th, 2011 at 9:40 am


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